Stephen Hockley, The Transformational Travel Copywriter

About The Transformational Travel Copywriter

Alternative Travel Marketing. Transforming The Industry

About Stephen

Howdy! My name is Stephen, and I'm one of the few marketers on this green Earth that lives and breathes in their industry. If I ain't writing about travel, I'm doing it! I'm a die-hard, I'm a fanatic. I know my industry like the back of my hand 🤚🏾 by 29 years of age, I've managed to live and work in 13 countries spanning 5 continents... and the number is going up fast. That means that as a trained copywriter, I can offer you a LOT of depth, creativity and insight on anything relating to the travel industry.

Stephen’s Capstone Project

Link: View The Project Here

Description:

My idea was to do something that benefited me as a start-up, and also benefited its intended audience (people new to marketing). I did it because I imagined it to be fun and helpful ultimately! Its purpose is to be the first step for someone starting up a travel business. It is the basic tools. Intended outcomes? Smoother marketing for travel startups! How did I apply the knowledge... with intention and care! I spoke regularly with Tanner to make sure I was on the right track and being relevant enough (the version you see is actually the general one, the one from my project was delayed a fair bit and unfortunately not ever finished).