Paula Amato

A seasoned PR/Comms professional with a background that intersects music/arts, wellbeing, social impact and transformational travel, Paula is the founder of PAI/Life, a creative communications consultancy based in New York City. Throughout her career she has crafted successful campaigns for iconic artists and musicians, award-winning producers, CEOs, authors and forward-thinking brands. Her work includes strategic planning and storytelling, event curation and programming, partnerships and project management. Before starting PAI/Life she was Atlantic Records' national publicity director and served as an adjunct professor at New York University's Steinhardt School of Culture, Education and Human Development, where she taught public relations in their undergraduate program.